Saturday 5 March 2011

Photos of ads locally.

This is some of my own photography of ads postoned locally.

ADSHELS

 This is a selection of adshels I shot at the entrance to the trafford centre.

They are advertising local products and brands located within the store and surrounding areas.

They will have an impact on all shoppers using this entrance.


This is an adshell I shot in Preston city centre.
It is a rotating adshel that displays 3 ads.
It advertises national brands such as vodafone and nescafe that would appeal to most passing consumers in that district.

 This s another rotating adshell taken from inside a shopping centre.
It is advertising products and brands that are known nationally and that are available within selected stores inside the shopping mall.



BILLBOARDS

 These billboards are taken from another entrance to the Trafford centre in Manchester.
They create a bg impact on consumers due to the size and are advertising luxery brands available within certain stores.
For example, these billboards are advertising Andrew collinge hair products and Lancome cosmetics, yet are both displayed within frames containing the 'Selfridges' logo, indicating that these products are available in that particular store.


 This 'almoast' billboard was taken from inside the Trafford centre over the old site of the old Ted Baker store.
The ad covers the whole of the shop space creating a huge visual impact.
It informs new and existing customers eventhough the store is under refurbishment. it is still the Ted Baker store and clearly displays the website where shoppers can shop in the meantime.




This 48 sheet was taken from one of the main roads in/ out of Preston City Centre.

OTHER TYPES OF ADVERTS











These are adshels taken from two different locations. One from the tram stop in Manchester City centre and one from a bus stop on the outskirts of Preston City centre.

 This backlit adshel taken from the Trafford centre over one of the entrance/ exit doors. The backlight means it is visually stimulating and highlights the ad to passing customers.








These are ads taken from a store window. The type of shots, with a white background are in the style of this particular brand (H&M). Therefore, no huge logos are needed as the style indicates to consumers they are near the entrance to the store.

 This is an interactive adshell located wthn the Trafford centre so that consumers can be interactive with the products, services and brands located in the store.


 This is a large LED screen located in the heart of Manchester city centre. It is always swithed on and gives a high visual impact to passers by and people sitting having coffee or lunch in the seated area located just underneath.

 These are just some plain cabs I took from manchester. I took ones with a light background to make it easier for me to transfer my ad onto ater should I need to.

This is a phonebox located just outside Preston City Centre.